Talent shortages, the fallout from staggering inflation and the pressure from social media will make 2023 a tough year for business aviation. The time has come to confront new realities.
Business aviation is truly post-pandemic and moving forward requires the industry to start severing ties with ideas or cherished beliefs ingrained from a pre-pandemic era.
At Martyn Fiddler Aviation, we recommend the adoption of a flexible mindset. Business aviation can begin to develop a newer, more agile mentality by adopting a flexible mentality.
Now it is time to rapidly form and implement new, more sophisticated business aviation strategies – rather than play catch-up and potentially face a Kodak moment. The industry needs to reorient its thinking and begin by asking the one question that encapsulates the 2023 challenges: is business aviation prepared for the new world landscape?